Introducing SEO Insight – Smarter Technology & SEO Intelligence for Modern Businesses
It’s one thing to look at a competitor’s website and see a beautiful design. It’s another thing entirely to understand the invisible engine making it purr.
Most of us have been there: you’re browsing a site that’s ranking for everything, loading instantly, and converting like crazy. You find yourself wondering, “What are they running under the hood? Is that a custom React build? Are they using a specific CDN that I should be using? How are they tracking their users?”
At THWorks, we realized that guessing is a terrible business strategy. That’s why we built SEO Insight. It’s not just another tool to add to your bookmarks; it’s a way to turn the "black box" of the web into a transparent, actionable map.
Why "Good Enough" SEO Isn't Enough Anymore
For a long time, SEO was mostly about keywords and backlinks. But the game has shifted. Today, your competition isn’t just out-writing you; they’re out-engineering you.
If you’re an agency or a consultant, showing up to a pitch and saying "I can improve your SEO" is table stakes. Showing up and saying, "I noticed your current Shopify setup is bloated with outdated tracking scripts and your competitors have moved to a headless Next.js architecture—here’s how we bridge that gap"—that is how you win.
SEO Insight provides that "X-ray vision." It’s designed to strip back the layers of any website to reveal the CMS, the JavaScript frameworks, the analytics tools, and the hosting infrastructure that power it.
Beyond Simple Detection
There are plenty of browser extensions out there that can tell you if a site uses WordPress. But we wanted to go deeper. SEO Insight was built for scale and strategy.
- The Power of the Stack: We don’t just tell you a site uses JavaScript. We identify the specific frameworks—like Vue or React—that impact how Google crawls the site.
- Infrastructure Intel: Knowing whether a company uses AWS, Cloudflare, or a niche hosting provider tells you a lot about their budget, their technical maturity, and their potential pain points.
- Scalable Auditing: You shouldn't have to check sites one by one. Our architecture allows for bulk scanning, making it a dream for sales teams who need to qualify hundreds of leads or agencies doing deep-dive competitive research.
Turning Data into a Conversation
The real magic of SEO Insight isn't just the data—it's what you do with it. We’ve seen our early users turn these technical details into high-value business opportunities.
Imagine identifying every company in your niche that is still running on an outdated version of a CMS and reaching out with a specific modernization plan. Or, if you’re a SaaS company, imagine being able to see exactly which of your prospects are using a competitor’s tracking tool so you can lead with a "switch and save" campaign.
Technology intelligence is, at its core, business intelligence.
Built for the Future (And Your Workflow)
We’re engineers at heart, so we didn't want to build a closed system. SEO Insight is API-ready. Whether you want to plug this data into your internal CRM, build it into a custom dashboard for your clients, or automate your lead-gen workflows, the infrastructure is ready to handle it.
The future of search is no longer just about content; it’s about performance, infrastructure, and platform scalability. SEO Insight is here to make sure you aren't just keeping up with that future, but actually defining it for your clients and your business.
Ready to peek under the hood?
We are currently opening up early access for agencies and organizations that want to sharpen their digital strategy with better data. If you’re tired of guessing what the competition is doing and ready to start knowing, let’s talk.